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Alice Blue vs HDFC Securities (HDFC Sky) for IPO investors

Alice Blue vs HDFC Securities (HDFC Sky) for IPO investors: 5 of the 7 charges we compare differ. Selling one mainboard lot of IPO shares (₹15,000) costs ₹41.30 in broker charges at Alice Blue and ₹47.20 at HDFC Securities (HDFC Sky) (our calculation). HDFC Securities (HDFC Sky) lets you apply for SME IPOs; Alice Blue does not say so on the pages we checked. All figures are from each broker's own website, read 23 Oct 2026.

By IPO24by7 Research. Updated .

Alice BlueSEBI INZ000156038

Account opening
₹0
Demat AMC
₹0
SME IPOs
Not stated
Delivery brokerage
₹20 or 2.5%, lower
Cost to sell ₹15,000 of IPO shares
₹41.30Brokerage and DP with GST, ours

HDFC Securities (HDFC Sky)SEBI INZ000186937

Account opening
₹0
Demat AMC
₹0 year 1, then ₹240/yr + GST
SME IPOs
Yes
Delivery brokerage
₹20 or 2.5%, lower
Cost to sell ₹15,000 of IPO shares
₹47.20Brokerage and DP with GST, ours

Where Alice Blue and HDFC Securities (HDFC Sky) differ

5 of the 7 charges we compare differ for an IPO investor.

Cost to sell IPO shares (ours)Alice BlueHDFC Securities (HDFC Sky)
One mainboard lot, ₹15,000₹5.90 less at Alice Blue₹41.30₹47.20
Two SME lots, ₹2,50,000₹5.90 less at Alice Blue₹41.30₹47.20
A year: 12 mainboard lots sold₹70.80 less at Alice Blue₹495.60₹566.40

Ours: brokerage and DP charge with 18% GST. STT and exchange charges are equal everywhere, so they are left out. SME bids are two lots.

  • Demat maintenance (AMC): ₹0 for life on the current plan at Alice Blue, ₹0 for the first year, then ₹20 a month plus GST at HDFC Securities (HDFC Sky).
  • Equity delivery brokerage: ₹20 or 2.5 per executed order, whichever is lower, as shown on the… at Alice Blue, ₹20 or 2.5% per order, whichever is lower at HDFC Securities (HDFC Sky).
  • DP charge on selling shares: ₹15 plus GST per scrip, on sales only at Alice Blue, ₹20 per scrip at HDFC Securities (HDFC Sky).
  • SME IPOs: not stated at Alice Blue, Yes. HDFC Sky says you can apply for SME IPOs in one click at HDFC Securities (HDFC Sky).

The same at both: account opening and Mainboard IPOs.

Alice Blue vs HDFC Securities (HDFC Sky): charges side by side

Differs 5 of 7 charges differ between Alice Blue and HDFC Securities (HDFC Sky). Same charges are greyed. ₹0 free Not stated not on the broker's pages

ChargeAlice BlueHDFC Securities (HDFC Sky)
Open an account
Account opening₹0Free
Demat maintenance (AMC)₹0 for life on the current plan₹0 for the first year, then ₹20 a month plus GST (basic services demat accounts under ₹50,000: ₹0)
Apply for IPOs
Mainboard IPOsYes, with ₹0 brokerageYes, on HDFC Sky
SME IPOsNot stated on the pages we checkedYes. HDFC Sky says you can apply for SME IPOs in one click
Sell your IPO shares
Equity delivery brokerage₹20 or 2.5 per executed order, whichever is lower, as shown on the pricing page₹20 or 2.5% per order, whichever is lower
DP charge on selling shares₹15 plus GST per scrip, on sales only₹20 per scrip (the support page does not say whether GST is extra; we add 18% in our calculation)
Registration
SEBI registrationINZ000156038INZ000186937

For other trading, equity intraday, Futures, Call and trade and Margin trading (MTF) interest differ too. Intraday, futures, call and trade and margin charges are on the Alice Blue and HDFC Securities (HDFC Sky) pages.

Alice Blue and HDFC Securities (HDFC Sky) strengths and things worth checking

Alice Blue

Strengths

  • ₹0 AMC for life
  • IPO applications free

Worth checking

  • Brokerage on delivery

    Up to ₹20 per order.

  • DP charge

    ₹15 plus GST per sale.

More on Alice Blue

HDFC Securities (HDFC Sky)

Strengths

  • Flat ₹20 cap
  • SME IPOs
  • ₹0 account opening

Worth checking

  • AMC after year one

    ₹20 a month plus GST from the second year.

  • Two MTF rates published

    The pricing page says 1% a month and the support page says 15% a year. Confirm before you use margin funding.

  • DP charge

    ₹20 per sale.

More on HDFC Securities (HDFC Sky)

Brokerage calculator: Alice Blue vs HDFC Securities (HDFC Sky)

ChargeAlice BlueHDFC Securities (HDFC Sky)

Ours, with NSE rates. Change the trade to see what Alice Blue and HDFC Securities (HDFC Sky) would each charge.

Other comparisons

Every comparison with Alice Blue or HDFC Securities (HDFC Sky), or pick any two brokers.

Frequently asked questions

Which is cheaper for selling IPO shares, Alice Blue or HDFC Securities (HDFC Sky)?

Selling one mainboard lot of IPO shares (₹15,000) costs ₹41.30 in broker charges at Alice Blue and ₹47.20 at HDFC Securities (HDFC Sky) (our calculation). For two SME lots worth ₹2,50,000: Alice Blue ₹41.30, HDFC Securities (HDFC Sky) ₹47.20 (our calculation, brokerage and DP charge with GST).

How much would the difference between Alice Blue and HDFC Securities (HDFC Sky) be over a year?

If you sell 12 mainboard lots of ₹15,000 in a year, Alice Blue costs ₹70.80 less in broker charges (our calculation). Add the yearly AMC: Alice Blue: ₹0 for life on the current plan; HDFC Securities (HDFC Sky): ₹0 for the first year, then ₹20 a month plus GST.

Can I apply for SME IPOs on Alice Blue and HDFC Securities (HDFC Sky)?

HDFC Securities (HDFC Sky) lets you apply for SME IPOs; Alice Blue does not say so on the pages we checked.

What is the demat AMC at Alice Blue and HDFC Securities (HDFC Sky)?

Alice Blue: ₹0 for life on the current plan. HDFC Securities (HDFC Sky): ₹0 for the first year, then ₹20 a month plus GST.

What brokerage do Alice Blue and HDFC Securities (HDFC Sky) charge when I sell IPO shares?

Selling allotted shares is a delivery trade. On a ₹15,000 sale the brokerage with GST is ₹23.60 at Alice Blue and ₹23.60 at HDFC Securities (HDFC Sky) (our calculation from their published rates).